Dearest Students,
As we complete our Media Channels & Platforms journey, all that is left is for you to finish oustanding work (if you have any), me to do the grading and you to give feedback on the course.
I set a final deadline for completion of outstanding blog work as Thursday the 20th December. If you feel you need more time, let me know.
You can give feedback by going to socrative.com and Room A515DD87. It's very short and should take anywhere from 30 seconds to a few minutes, depending on the level of feedback you are willing to give.
Have a most wonderful festive time when it arrives, it's been an absolute pleasure working with you all, best of luck with the rest of your studies and maybe I see you on the flip side.
Chris
Wednesday, 12 December 2018
Saturday, 24 November 2018
Only 15 minutes!
Hello Desperados!
Next week (Thursday the 29th of November) we will look at celebrity culture. For this, there is only one simple pre-task: research and understand why in 1968 Andy Warhol said "In the future, everyone will be world-famous for 15 minutes." What did he mean, why did he say that and is it true today?
Don't forget your media diary posts and get cracking with your final tasks!
Next week (Thursday the 29th of November) we will look at celebrity culture. For this, there is only one simple pre-task: research and understand why in 1968 Andy Warhol said "In the future, everyone will be world-famous for 15 minutes." What did he mean, why did he say that and is it true today?
Don't forget your media diary posts and get cracking with your final tasks!
Wednesday, 21 November 2018
Media vs Terrorism
Today we look at three pieces from The Guardian on the media response to the 2016 Bastille Day terror attack in Nice, France
The first article is on finding the balance between giving information and inspiring copycats.
The second article is on why we should publish photographs of Isis terrorists.
The third article is on why we should starve terrorists of media coverage.
The first article is on finding the balance between giving information and inspiring copycats.
The second article is on why we should publish photographs of Isis terrorists.
The third article is on why we should starve terrorists of media coverage.
Sunday, 18 November 2018
Spectacular pre-task
Hello Spectators!
Re: what we spoke about in the last lesson, here's an article that appeared in The Guardian one year ago, How Facebook and Google Threaten Public Health and Democracy by Roger McNamee. Comparing Facebook and YouTube to Christianity and Islam? Punchy stuff.
Your pre-task for next Thursday's class, which will be about Spectacle in Media, is to read the piece by Jon Harris on how Guy Debord Predicted our Distracted Society and consider the following questions:
Re: what we spoke about in the last lesson, here's an article that appeared in The Guardian one year ago, How Facebook and Google Threaten Public Health and Democracy by Roger McNamee. Comparing Facebook and YouTube to Christianity and Islam? Punchy stuff.
Your pre-task for next Thursday's class, which will be about Spectacle in Media, is to read the piece by Jon Harris on how Guy Debord Predicted our Distracted Society and consider the following questions:
1, To what extent do you feel that life today is realised through mediated images?If you have not seen that film, your bonus homework is to check it out. It's not available on Finnish Netflix anymore, so I don't know how you can do that.
2, Which of Debord's ideas do you agree/disagree with?
3, How does Peter Weir's 1998 film The Truman Show blur the boundary between appearance and reality?
Monday, 12 November 2018
Week 9 pre-task
Hello chairs!
This week (Thursday the 15th of November) we will be looking at news. Here's your mildly distracting and almost-not-at-all taxing pre-task.
Before the class, I'd like you to watch "The News" from "The TV". Some of you will have access to one of those things, for others, you'll have to find it on the intertubes. And, I want you to consider (and possibly make notes, as we'll be discussing it during the class) the following questions:
- What types of people are presenting the news? How would you describe them?
- What kind of feeling is created and how?
- How much of the programme is entertainment?
You can choose whatever news show you wish, it doesn't have to be from Finland.
This week (Thursday the 15th of November) we will be looking at news. Here's your mildly distracting and almost-not-at-all taxing pre-task.
Before the class, I'd like you to watch "The News" from "The TV". Some of you will have access to one of those things, for others, you'll have to find it on the intertubes. And, I want you to consider (and possibly make notes, as we'll be discussing it during the class) the following questions:
- What types of people are presenting the news? How would you describe them?
- What kind of feeling is created and how?
- How much of the programme is entertainment?
You can choose whatever news show you wish, it doesn't have to be from Finland.
Monday, 5 November 2018
Stalking and then Frankfurt
Hello Marxists!
This week we'll be looking at media control and for a pre-task, I ask you to read this summary of Adorno and Horkheimer's Culture Industry: Enlightenment as Mass Deception.
It's quite short, but please read it some time before the class as it might cause your brain to itch. And consider the following questions:
As a reminder, your post-task from last week's session on fan culture was as below:
This week we'll be looking at media control and for a pre-task, I ask you to read this summary of Adorno and Horkheimer's Culture Industry: Enlightenment as Mass Deception.
It's quite short, but please read it some time before the class as it might cause your brain to itch. And consider the following questions:
What is the key worry about the "culture industry"?
What do you consider to be mass produced media?
Consider the films, TV shows, music and news you consume. Who ultimately owns and distributes these things? How does that affect the messages contained within them?You don't have to post anything on your blog about this, only read the summary and think about the questions. If you want to do more background reading, feel free.
As a reminder, your post-task from last week's session on fan culture was as below:
Choose a "famous" person you are interested in and follow them on social media, for example Facebook, Twitter, Instagram, YouTube etc.Don't forget your media observation post and your elevator pitch for your final task!
Follow them for a few days and also look back at their posting history to get a sense of what they produce and how they work.
Write a blog post about how they use social media, how they interact with their fans, what kind of image they project... and how that influences and gives meaning to what they produce.
Monday, 29 October 2018
Week 7 pre-task
Hello Fanatics!
This week, we'll be looking at fan culture.
As a pre-task (and I'm aware you are getting this quite late, apologies from me, but it ought not to take long), I'm asking you to read the article, Fandom Matters: Writers Must Respect Their Followers or Pay With Their Careers, by Damien Walter in the The Guardian and consider the following two questions:
- How do you understand the term "social artist"?
- How important do you think it is for an artist (musician, film maker, comic drawer, writer etc.) to know who their fans are and to communicate with them?
NB: I am only asking you to read the article and consider those two questions. You do not have to write about this on your blog. You absolutely can write about it, if you want. And you should still blog about your group's Reality TV concept and, of course, media observations.
See you on Thursday!
This week, we'll be looking at fan culture.
As a pre-task (and I'm aware you are getting this quite late, apologies from me, but it ought not to take long), I'm asking you to read the article, Fandom Matters: Writers Must Respect Their Followers or Pay With Their Careers, by Damien Walter in the The Guardian and consider the following two questions:
- How do you understand the term "social artist"?
- How important do you think it is for an artist (musician, film maker, comic drawer, writer etc.) to know who their fans are and to communicate with them?
NB: I am only asking you to read the article and consider those two questions. You do not have to write about this on your blog. You absolutely can write about it, if you want. And you should still blog about your group's Reality TV concept and, of course, media observations.
See you on Thursday!
Thursday, 25 October 2018
Blog checklist for feedback
'Sup?
As promised during class today, here's a (hopefully) comprehensive list of the tasks you are expected to have done up until now, in preparation for me giving individual blog feedback next week. There should be:
- An introduction of yourself
- An analysis of a video game from a narrative perspective
- A summary of your MindTrek experience
- An analysis of a music video (what's the genre & how do you identify it?, what role does gender play in the video? and what world view is being put forward?)
- A summary of your group's Reality TV pitch from today (see the PowerPoint and do this task by yourself if you were absent today)
- Approximately 6 media diary entries
For some of you, that's a lot to catch up on and for some of you, it's not much at all. I'll continue to be flexible about this, but the more you do now, the less you'll have to do later. The above list is only going to grow as the course goes on.
Any questions, just ask.
As promised during class today, here's a (hopefully) comprehensive list of the tasks you are expected to have done up until now, in preparation for me giving individual blog feedback next week. There should be:
- An introduction of yourself
- An analysis of a video game from a narrative perspective
- A summary of your MindTrek experience
- An analysis of a music video (what's the genre & how do you identify it?, what role does gender play in the video? and what world view is being put forward?)
- A summary of your group's Reality TV pitch from today (see the PowerPoint and do this task by yourself if you were absent today)
- Approximately 6 media diary entries
For some of you, that's a lot to catch up on and for some of you, it's not much at all. I'll continue to be flexible about this, but the more you do now, the less you'll have to do later. The above list is only going to grow as the course goes on.
Any questions, just ask.
Tuesday, 23 October 2018
No Week 6 pre-task
Hello Realists,
For those of you keeping tabs on this blog, you'll be delighted to discover that there's no pre-task for this week's class, where we will be looking at reality.
Consider yourselves most very welcome.
UPDATED: wee pre-task. Look at these quotes and consider what you agree with most. Sorry I lied.
For those of you keeping tabs on this blog, you'll be delighted to discover that there's no pre-task for this week's class, where we will be looking at reality.
Consider yourselves most very welcome.
UPDATED: wee pre-task. Look at these quotes and consider what you agree with most. Sorry I lied.
Friday, 12 October 2018
MindTrek comedown
Hello Trekkies!
Two things I wanted to share with you, post-MindTrek.
The first is the keynote from last year's event (which was much more enthusiastically attended) from Brie Code, founder of the TRU LUV studio. This was a real antithesis to this year's opening speech. Well-worth the watch.
The second thing is a link to an article I mentioned when talking to Dylan and Toni about the short film project they're working on. Poetry on Screen or Visualized Jokes? An Approach to the Genres of Short Fiction Films by Finnish film-maker Saara Cantell. Enlightening.
As you were.
Two things I wanted to share with you, post-MindTrek.
The first is the keynote from last year's event (which was much more enthusiastically attended) from Brie Code, founder of the TRU LUV studio. This was a real antithesis to this year's opening speech. Well-worth the watch.
The second thing is a link to an article I mentioned when talking to Dylan and Toni about the short film project they're working on. Poetry on Screen or Visualized Jokes? An Approach to the Genres of Short Fiction Films by Finnish film-maker Saara Cantell. Enlightening.
As you were.
Tuesday, 9 October 2018
mINDtREK!
Hello Mindful Trekkers,
Your mission, should you choose to accept it (to be honest, you don't have much choice), is to document your MindTrek experiences in your blogs. How you do this is up to you, but I'd like to see what the highlights were and I'm very happy to see videos, pictures, illustrations even, and some writing. Show how you got involved and what you learned/got out of the experience. Interviews with presenters and/or fellow participants will be looked on particularly favourably.
This is in addition to your weekly Media Diaries, so keep up with them.
If anyone has any questions, I'll be at MindTrek, so feel free to come and ask me.
Your mission, should you choose to accept it (to be honest, you don't have much choice), is to document your MindTrek experiences in your blogs. How you do this is up to you, but I'd like to see what the highlights were and I'm very happy to see videos, pictures, illustrations even, and some writing. Show how you got involved and what you learned/got out of the experience. Interviews with presenters and/or fellow participants will be looked on particularly favourably.
This is in addition to your weekly Media Diaries, so keep up with them.
If anyone has any questions, I'll be at MindTrek, so feel free to come and ask me.
Thursday, 27 September 2018
Week 4 pre-task already!
Hello Formulators!
Next Thursday (4th of October) we will look at genre and representation, here is your pre-task
Read the Malcolm Gladwell piece for The New Yorker, from 2006 (no apologies for the age of this piece), titled The Formula, about predicting success in the movie business. It's quite a long article, but interesting, well-told and worth the effort.
Consider the following questions and DO NOT create a blog post about your answers. We will discuss this during the class:
a) Do you agree with William Goldman that in movies (and art in general) "nobody knows anything"? Why/why not?
b) Is there a problem with producing media content based on a formula?
c) How much do you consider your own media content creation as business and how much as art?
Next Thursday (4th of October) we will look at genre and representation, here is your pre-task
Read the Malcolm Gladwell piece for The New Yorker, from 2006 (no apologies for the age of this piece), titled The Formula, about predicting success in the movie business. It's quite a long article, but interesting, well-told and worth the effort.
Consider the following questions and DO NOT create a blog post about your answers. We will discuss this during the class:
a) Do you agree with William Goldman that in movies (and art in general) "nobody knows anything"? Why/why not?
b) Is there a problem with producing media content based on a formula?
c) How much do you consider your own media content creation as business and how much as art?
Tuesday, 25 September 2018
Facebook is [insert noun here]
Hello Social Media Enthusiasts!
The latest episode of HBO's Last Week Tonight includes a takedown of Facebook and especially its role in the Myanmar Rohingya crisis. This lasts slightly less than 20 and John Oliver's style isn't for everyone, but interesting nonetheless.
I couldn't embed the video for some reason, but this link will take you there.
The latest episode of HBO's Last Week Tonight includes a takedown of Facebook and especially its role in the Myanmar Rohingya crisis. This lasts slightly less than 20 and John Oliver's style isn't for everyone, but interesting nonetheless.
I couldn't embed the video for some reason, but this link will take you there.
Monday, 24 September 2018
Week 3 pre-task
Hello Game Gamers!
This coming Thursday (27th September) we will look at narrative and how it can work as an analytic tool to help understand media.
You have three tasks to do before we meet:
1. Play through a "game", Welcome to God Club. The game itself is about fundamental principles of narrative and it doesn't take long to play, maybe less than 10 minutes.
2. Read the first section (only up to the Spacial Stories and Environmental Storytelling section) of the essay Game Design as Narrative Architecture by Henry Jenkins. Feel free to read beyond the first section, if you find it interesting, but that's what we'll be discussing in class and I don't want to saddle you with a whole book to read at this stage.
3. Pick a video game you are familiar with and write (this can be your "media diary" entry for this week) about how it works as a story.
NB: I changed around the groups slightly to even them out.
Good luck!
This coming Thursday (27th September) we will look at narrative and how it can work as an analytic tool to help understand media.
You have three tasks to do before we meet:
1. Play through a "game", Welcome to God Club. The game itself is about fundamental principles of narrative and it doesn't take long to play, maybe less than 10 minutes.
2. Read the first section (only up to the Spacial Stories and Environmental Storytelling section) of the essay Game Design as Narrative Architecture by Henry Jenkins. Feel free to read beyond the first section, if you find it interesting, but that's what we'll be discussing in class and I don't want to saddle you with a whole book to read at this stage.
3. Pick a video game you are familiar with and write (this can be your "media diary" entry for this week) about how it works as a story.
NB: I changed around the groups slightly to even them out.
Good luck!
Wednesday, 19 September 2018
My own homework
Hello Meme-crunchers!
I've spent most of the last two weeks trying to answer the question posed during our first session together: what is my favourite meme?
I have two fairly recent ones that never fail to tickle me. And I use the term fairly recent as the world of online memetic shenanigans moves at such a blistering pace, what's topical today can seem very dated tomorrow. As I'm sure you are all aware. And not that there's anything wrong with that.
The first one is Two Angry Men, a series of stills from a reality TV show called American Chopper.
The second is anything featuring Joe Biden, the US's meme-in-chief.
Bonus thoughts: what are your favourite memes? Why? What do you consider as qualifying as a meme in the first place?
I've spent most of the last two weeks trying to answer the question posed during our first session together: what is my favourite meme?
I have two fairly recent ones that never fail to tickle me. And I use the term fairly recent as the world of online memetic shenanigans moves at such a blistering pace, what's topical today can seem very dated tomorrow. As I'm sure you are all aware. And not that there's anything wrong with that.
The first one is Two Angry Men, a series of stills from a reality TV show called American Chopper.
The second is anything featuring Joe Biden, the US's meme-in-chief.
Bonus thoughts: what are your favourite memes? Why? What do you consider as qualifying as a meme in the first place?
Thursday, 13 September 2018
Week 2 pre-task
Hiya students,
Some things:
a) Almost everyone has sent me the personal blog links, good job! Those can be found in the Group page of this site.
b) Don't forget to read and comment on your groupmates' posts. Feel free to also peruse and even comment on other classmates' posts.
c) Keep up with the media diary observation posts, a new one each week. More than one per week is also fine.
d) Your pre-task for next Thursday's class (20th September) is to read the exert below from Monaco's How to Read a Film: The Art, Technology, Language, History and Theory of Film and Media (Oxford University Press).
e) On the back of your Monaco reading, consider a favourite scene from a favourite film or TV show. Re-watch the scene and consider what is happening and how you interpret or inject meaning into it.
f) Inform your classmates if you think any of them might miss this post/these tasks.
Some things:
a) Almost everyone has sent me the personal blog links, good job! Those can be found in the Group page of this site.
b) Don't forget to read and comment on your groupmates' posts. Feel free to also peruse and even comment on other classmates' posts.
c) Keep up with the media diary observation posts, a new one each week. More than one per week is also fine.
d) Your pre-task for next Thursday's class (20th September) is to read the exert below from Monaco's How to Read a Film: The Art, Technology, Language, History and Theory of Film and Media (Oxford University Press).
e) On the back of your Monaco reading, consider a favourite scene from a favourite film or TV show. Re-watch the scene and consider what is happening and how you interpret or inject meaning into it.
f) Inform your classmates if you think any of them might miss this post/these tasks.
The irony here is that we know very well that we must learn to read before we can attempt to enjoy or understand literature, but we tend to believe, mistakenly, that anyone can read a film. Anyone can see a film, it's true. But some people have learned to comprehend visual images—physiologically, ethnographically, and psychologically—with far more sophistication than have others. This evidence confirms the validity of the triangle of perception outlined in Chapter 1, uniting author, work, and observer. The observer is not simply a consumer, but an active—or potentially active—participant in the process.
Film is not a language, but is like language, and since it is like language, some of the methods that we use to study language might profitably be applied to a study of film. Yet, since film is not a language, narrowly linguistic concepts can be misleading. Ever since the beginning of film history, theorists have been fond of comparing film with verbal language (partly to justify the serious study of film), but it wasn't until a new, larger category of thought developed in the fifties and early sixties—one that saw written and spoken language as just two among many systems of communication—that the real study of film as a language could proceed. This inclusive category is known as semiotics, the study of systems of signs.
Semioticians justified the study of film as language by redefining the concept of written and spoken language. Any system of communication is a "language"; English, French, or Chinese is a "language system." Cinema, therefore, may be a language of a sort, but it is not clearly a language system. As Christian Metz, the well-known film semiotician, pointed out: we understand a film not because we have a knowledge of its system; rather, we achieve an understanding of its system because we understand the film. Put another way, "It is not because the cinema is language that it can tell such fine stories, but rather it has become language because it has told such fine stories" [Metz, Film Language, p. 47].
For semioticians, a sign must consist of two parts: the signifier and the signified. The word "word," for example—the collection of letters or sounds—is a signifier; what it represents is something else again—the "signified." In literature, the relationship between signifier and signified is a main locus of art: the poet is building constructions that, on the one hand, are composed of sounds (signifiers) and, on the other, of meanings (signifieds), and the relationship between the two can be fascinating. In fact, much of the pleasure of poetry lies just here: in the dance between sound and meaning.
But in film, the signifier and the signified are almost identical: the sign of cinema is a short-circuit sign. A picture of a book is much closer to a book, conceptually, than the word "book" is. It's true that we may have to learn in infancy or early childhood to interpret the picture of a book as meaning a book, but this is a great deal easier than learning to interpret the letters or sounds of the word "book" as what it signifies. A picture bears some direct relationship with what it signifies, a word seldom does.
It is the fact of this short-circuit sign that makes the language of film so difficult to discuss. As Metz put it, in a memorable phrase: "A film is difficult to explain because it is easy to understand." It also makes "doing" film quite different from "doing" English (either writing or speaking). We can't modify the signs of cinema the way we can modify the words of language systems. In cinema, an image of a rose is an image of a rose is an image of a rose—nothing more, nothing less. In English, a rose can be a rose, simply, but it can also be modified or confused with similar words: rose, rosy, rosier, rosiest, rise, risen, rows (ruse), arose, roselike, and so forth. The power of language systems is that there is a very great difference between the signifier and the signified; the power of film is that there is not.
Nevertheless, film is like a language. How, then, does it do what is does? Clearly, one person's image of a certain object is not another's. If we both read the word "rose" you may perhaps think of a Heritage rose you picked last summer, while I am thinking of the one Laura Westphal gave to me in December 1968, or the prop for "The Interface," the short film we shot in 1995. In cinema, however, we both see the same rose, while the filmmaker can choose from an infinite variety of roses and then photograph the one chosen in another infinite variety of ways. The artist's choice in cinema is without limit; the artist's choice in literature is circumscribed, while the reverse is true for the observer: the great thing about literature is that you can imagine; the great thing about film is that you can't.
Pictographic languages like Chinese and Japanese might be said to fall somewhere in between film and Western languages as sign systems, but only when they are written, not when they are spoken, and only in limited cases. On the other hand, there are some words—"gulp," for example—that are onomatopoeic and therefore bear a direct relationship to what they signify, but only when they are spoken.
Film does not suggest, in this context: it states. And therein lies its power and the danger it poses to the observer: the reason why it is useful, even vital, to learn to read images well so that the observer can seize some of the power of the medium. The better one reads an image, the more one understands it, the more power one has over it. The reader of a page invents the image, the reader of a film does not, yet both readers must work to interpret the signs they perceive in order to complete the process of intellection. The more work they do, the better the balance between observer and creator in the process; the better the balance, the more vital and resonant the work of art.
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